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Privacy Policy

Blue & Co Ltd. trading as Blue Reign is a limited liability company incorporated and registered in England with company number: 09249288. Blue Reign (“we”, “us”, “our”) is committed to ensuring that your privacy is protected. The following privacy policy clarifies what personal information we collect, how and when it is collected, what we use it for and whether it will be used to support future relations with you as the customer.

Blue reign collects customer information in an effort to enhance customers' shopping experience, to better communicate with our customers about our products and promotions, and to enhance the accuracy and performance of our operations. By visiting or using this site, you accept and consent to the practices described in this policy. You agree that we shall not be held responsible for any unauthorised use, distribution, damage or destruction of personal data, except to the extent we are required to accept such responsibility by the Data Protection Act of 1998.

 

Data Protection Act of 1998.

Your information is collected, used, stored and protected in accordance with the Data Protection Act 1998 (the “Act”). This act gives you the right to access information held about you. This right must be exercised in accordance with the Act. If you believe that any information being held by Blue Reign may be incorrect or incomplete, please contact us via info@bluereign.co. Should you need to update/edit your personal information, please email us.

 

Collection of information

When placing an online order with Blue Reign, we need to know your name, contact number, email address, delivery and/or billing address and finally your credit/debit card number. This information enables us to process and meet your online order successfully.

By placing an order with Blue Reign you consent to your card/bank details being shared with our secure payment partners Stripe, so that your payment transaction is processed. Similarly you consent to your contact number and shipping address being shared with Royal Mail so that your order can be delivered. Your information, in this instance, will be used in matters arising with the status of your order. We do not accept liability on behalf of our payment partners or couriers.

We also collect information when you, the customer, fill in any forms on our website.

This includes information provided for the purchase of products, posting material, raising quotes, general enquiries or requesting further services. If you contact us, we may keep a record of any correspondence.

Finally, when you browse our site, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

 

Use and Disclosure

We will not disclose or sell information about our customers to third parties. We will only make your details available to personnel who require them to carry out their role in order to provide you with the service that you have requested, for example, payment and deliveries.

We do not process your personal data for marketing/news unless you have expressly signed up to service designed for this particular purpose. If you have signed up to our newsletter then we may use the information we collect to notify you occasionally about special promotional offers, changes to the website, and new services that may be of interest. 

Details of your visits to our site include, but are not limited to, traffic data, sales and other commercial information. This is not shared with third parties.

We may also use your information for internal demographic analysis. In this instance, we monitor customer patterns so that we are able to consistently improve our site design and the user experience for our visitors.

 

Consent

When you provide us with personal information to complete a transaction, verify your credit/debit card, place an order, arrange for a delivery or return a purchase, this is indicative of your consent to our collection of this information and using it for that specific reason only. If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your express consent, or provide you with an opportunity to say no.

 

Square Space

Our store is hosted on Square Space. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through Square Space’s data storage, databases and the general Square Space application. They store your data on a secure server behind a firewall.

 

Links to Third party sites

The Blue Reign website may occasionally contain links to other websites of interest. Please note that these websites have their own privacy policies, and that the Blue Reign policy does not cover these domains. We are not responsible for the protection and privacy of any information, which you provide whilst visiting the websites in questions. Please exercise caution and check the privacy and protection policies where applicable.

 

Age of consent

If you are under the age of 18, please obtain consent from your parent or guardian before providing us with any personal information or purchasing an Blue Reign products.

 

Changes to this policy

We may occasionally revise this Privacy Policy. Any changes we may make in the future will be posted on this page. You should check this page from time to time to ensure that you are happy with any changes.