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THE FOUNDER

"Overzealous sensuality..."

Blue Reign is the creative child of designer Alyx Jordan. Drawing inspiration from strong women, music and emotion (amongst other areas); she designs for individuals who are interested in a life outside of their comfort zone. From scribblings to finish; every sketch, stitch and garment is designed to demonstrate both the seductive and daring sides of [vegan] Leather lingerie within your lifestyle. 

“Everything must exude a fierce sense of confidence, overzealous sensuality and above all a complete ownership of your sense of self.  I am sharing these designs straight from my own personal collection to yours - so please enjoy and welcome to the Reign "

- Alyx